Why 50-70% of Companies Cancel Their AI SDR Tool Within a Year

The pitch deck never mentions what happens six months in. The renewal conversation always does. We spoke with a founder recently who was quietly re-buying aged domains on the secondary market. Not for a new product launch — to restart the same outbound program he’d shut down eight months earlier. His original domains had been […]

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Inbox Engineering: Why Deliverability Is a Revenue Problem, Not an IT Problem

Your prospects can’t reply to an email they never receive A founder I worked with last year walked into her Tuesday sales meeting feeling good. The dashboard looked healthy: 2,500 emails sent that week, a 61% open rate, bounce rate under 3%. Her SDRs had followed the sequence exactly as written. Four positive replies. One […]

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